20 years of covers with the Dangerous Boy Data household – VIBE.com

The launch of VIBE was the definitive introduction of the facility of hip-hop and tradition to stir a crowd. Earlier than the Web, earlier than e-mail, earlier than social media… there was VIBE. The journal based by legendary musician / producer Quincy Jones, was created on the heartbeat of our music because it straddled the Energy tv, radio, cinema and trend offering electrical energy to the streets. Thus, VIBE has supplied the worldwide platform to showcase the evolving style whereas consolidating a agency placement within the material of this nation. This new tradition gave beginning to stars, and none shone greater than Sean “Puff Daddy” Combs. It was July 1993, as we moved into our new VIBE workplace on Lexington Avenue in Manhattan, we have been confronted with the joy, vitality and worry of articles to be included in our first September 1993 challenge. . Protection was simple as we have been all sitting there listening. Chronicle by Dr. Dre and fully fascinated by repping Lengthy Seashore, CA, delivering Snoop Doggy Dogg songs, however prioritizing content material…. it could be far more tough.

Scott Poulson-Bryant (now Dr Bryant), a superb author who additionally gave his identify to VIBE, spoke lucidly and clearly about an A&R government who set fireplace to all of the musical sport working at Andre Harrell’s Uptown Data. He had labored diligently on a narrative about Sean Combs and his groundbreaking work with Mary J. Bilge, Jodeci, Heavy D and different artists on the powerhouse label. All the things was good, we have been scorching and the younger genius often known as Puff Daddy was in our first challenge.

Then a confluence of tragedy and housekeeping struggles with mogul Harrell led to Combs being ousted from Uptown Data. And that led to our FIRST severe editorial resolution in our younger journal’s profession – “Are we preserving Puffy on this challenge or are we simply ready to see what occurs with him and put it in a subsequent challenge?”

Photograph by: Butch Belair

To our credit score, we continued with the article within the inaugural challenge, displaying Puff in his brash, bossy, shirtless glory. He rapidly secured a profitable contract with Clive Davis’ Arista Data label for his personal Dangerous Boy Data. The way forward for the younger entrepreneur was vivid, however not vivid, as he was continuously confronted with drama and severe loss throughout his journey. With unimaginable heights, just like the platinum success of artists like The Infamous BIG of Brooklyn, the R&B trio Whole and presenting to the plenty Ma $ e of Harlem World, Combs would face the unlucky battle of the ribs with Dying Row Data, Dying Row overwhelming the soul of The Infamous BIG and himself in search of a severe jail sentence at one level.

But surviving the instances is what Combs does finest. Not solely surviving, however thriving in a world of leisure that stalks you to kick you out, it has thrived in areas beforehand closed to younger black executives. Defining eras from the early ’90s to at the moment, he stumbled and bounced again whereas acting on Broadway and getting into Hollywood’s silver screens to win prestigious trend awards along with his clothes line. Sean John. From philanthropy to politics to purified water firms, Combs has performed all of it… the person even ran the New York Metropolis Marathon, therefore the nickname “Diddy Runs The Metropolis”.

Dangerous Boy Data’ path to over 20 years has made Combs break the foundations and make their very own, and VIBE has been there the entire means. It has been featured on six covers and some non-Dangerous Boy covers, whereas its artists have gone on to do 9 extra.

Puff took a cross that was performed by Russell Simmons, founding father of Quincy and Def Jam Data, and added a complete new course to infuse the tradition. He continuously pushed the boundaries of business and commerce whereas aggressively innovating and constructing a historic firm fueled by the sound and arduous work of the numerous moguls he helped create and longtime accomplice in constructing Dangerous Boy Data, Vice President Harve Pierre.

Along with breaking the glass ceiling of mass communication and founding a cable community in REVOLT TV, Combs is now set to launch the Dangerous Boy Household Reunion Tour, bringing collectively the acts he offered to the world as The Lox, Ma $ e, 112, Carl Thomas, Religion and plenty of others… He has mentioned it from the beginning: “I believed I instructed you that we’ll not cease.”

Rattling proper.

Congratulations to Harve Pierre, REVOLT Founder Sean “Puff Daddy” Combs, and all the Dangerous Boy household. # badboy4life – Keith Clinkscales [Founding CEO of Vibe Magazine and is currently the CEO of REVOLT, the music and culture channel founded by Sean “P Diddy” Combs]

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